LIFE IS A PARADE

Web Eyewear

This white-hot cut was directed by abstr^ct:groove for the Italian eyewear brand Web Eyewear. Written together with McCann Worldgroup and directed by Luigi Pane, the film is shot between deserts, waterfalls, ‘pozos azules’ and colourful towns around Villa de Leyva, Colombia.

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THIS MUST BE THE WORLD

Honda

THIS MUST BE THE WORLD SH Mode 125 European Campaign is a creative collaboration between abstr^ct:groove and McCann Worldgroup for the most popular scooter designed by Honda. It’s a great combination of concept, cinematography and music that turns a simple ride into an epic journey of the senses.

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