CategoryCinema TV Commercial
DevelopmentDirection Craft Post Production
PartnersAkita Film Armando Testa
Timeline02/2016 - 03/2016
"Animals" is the title of this black&wild film made in collaboration with Akita Film and Armando Testa for Alfa Romeo.
"This time we had the opportunity to imagine an oneiric clash between beautiful beasts, powerful engines and anthropomorphous figures. And this was a delicious challenge and a fun game at the same time"
Luigi Pane ^:g creative director
Inspired by wilderness
The main goal was to create a surreal dimension were wildness, elegance, design and performance are combined and harmonized together. We decided on shooting real animals like snakes, dogs, a horse and a cockatoo, but we also created some hybrid characters to represent a bull, a bat and a dragonfly for example. In order to infuse some fashion-futuristic details to the real animals, we designed special harnesses for the horse and for the dogs. Other evocations for the animal world were built through inanimate installations like a 3D-printed wolf head or by projecting jellyfishes onto a water puddle.